CES + L’Oréal: Tech Never Looked So Good

CES + L’Oréal: Tech Never Looked So Good

CES 2024 began today and in the world of wearables, L’Oréal definitely made their mark! L’Oréal was tapped to keynote alongside CES’s official keynote and . L’Oréal announced that after 115 years, they’ve finally decided to incorporate tech into their products and services. Beginning with Beauty Genius® a remarkable new AI 24/7 beauty assistant app for your phone. The app utilizes the power of generative AI you ask it questions and it answers you with guidance and on the spot and available recommendations.

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