Big news from the fashion-forward corner of the digital world, Geeks!: DRESSX, the global leader in virtual fashion, is partnering with the popular mobile game Covet Fashion — and they’re about to completely change how we style our avatars.
The Future of Fashion is Digital — and It’s Here
DRESSX has dropped a brand-new digital clothing collection inside the Covet Fashion game. Starting today, you can style your in-game avatar with wild, futuristic outfits like shiny metallic gowns, flowing capes, and space-inspired accessories. It’s fashion that feels like it came from the year 3000 — and it’s available now for both iOS and Android users.
Why This Matters for Everyday Gamers
Let’s face it, our virtual lives matter just as much as our real ones — and now your gaming style can be just as fierce. This collaboration means you can explore bold, fashion-forward looks that go way beyond what you’d find in a typical clothing store. It’s fun, creative, and all about self-expression.
Bonus: Some of these digital outfits are also available to wear in real life on DRESSXME.com. Yes, you and your avatar can match!
New In-Game Content For Big Fans
Here’s what you can expect when you log into Covet Fashion:
- A full DRESSX capsule collection with standout digital pieces
- New, dreamy hair accessories
- A limited-time fashion pack
- Four exclusive style challenges featuring DRESSX looks
It’s more than just clothes — it’s a full-on fashion playground.
The Brands Behind the Magic
DRESSX is a female-led fashion tech brand known for creating digital-only clothing. They’ve worked with top brands and were even finalists in the LVMH Innovation Award.
Covet Fashion is a mobile game that’s been letting users style virtual outfits with real-world fashion brands for over 10 years. Now, they’re leveling up with digital couture.
Bottom Line
This is a fun, futuristic, and wearable way to experiment with style, whether you’re dressing up your avatar or finding inspiration for yourself. Go give it a spin — your digital closet just got a serious upgrade. Because in 2025, even your attitude should be wearable. 😉
Source: Business Wire 05.15.25
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